We built the accountability
system we wished existed.
Our Mission
We built this because we know what it feels like to set goals and not hit them. To have dreams that die slowly—one excuse at a time.
We don't want you to look back on your life thinking 'I could've done more.'
So we built a system to make sure you don't. Every feature is engineered around peer-reviewed research on behavior change, habit formation, and goal achievement. Not because it sounds impressive — because it works.
This isn't an app that makes you feel good. It's an app that won't let you waste your life.
The Reality
The number one regret people have at the end of their lives isn't failure — it's not trying. It's knowing they had potential they never acted on, and a version of themselves they never became.
That's not because they didn't want it. It's because nothing was holding them accountable.
And without that, life drifts. One year blurs into the next. You tell yourself you'll start tomorrow, next month, next year. Then you blink and a decade is gone. Then you blink again and it's all over.
You never became who you said you would.
And the truth is, most people never will.
Our Vision
It doesn't have to be that way.
Our vision is a world where progress isn't a feeling — it's a trackable metric. Where every day you can look at real data and know: "Am I doing the things that move me toward who I want to be?"
That clarity creates purpose. That purpose creates momentum. And that momentum is the difference between a life of "what if" and a life of true fulfillment.
Billions of people will look back on their lives with regret. We built this so you're not one of them.
Our Core Values
The principles that guide everything we build.
Science First
We built this purely on scientific evidence. Every component was designed to maximize your chance of success. No pseudoscience, no hype—just what gets you actual results.
Radical Honesty
No sugarcoating, no feel-good metrics. Just the raw truth about whether you're actually doing what you said you would. Real progress requires real feedback—even when it's uncomfortable.
No Excuses
Your life is shaped by the choices you make. That's why we built a system that takes 60 seconds a day to fill out—so no one has an excuse not to improve their life.
Real Results, Real People
Join thousands who've broken the cycle and built lasting habits.
"Finally something that actually works. I've tried every productivity app out there and this is the first one that made me face my own bullshit."
"The data doesn't lie. Seeing my actual patterns vs what I thought I was doing was a wake-up call. 3 months in and I've hit more goals than the past 2 years."
"I used to think I was disciplined. The tracker showed me I was delusional. Now I actually am disciplined."
"The psychology behind this is solid. It's not about motivation, it's about removing excuses. That shift changed everything for me."
"No more 'I'll start Monday' loops. When you see the data, you can't unsee it. Best investment I've made in myself."
"I was skeptical about another tracking app but this is different. It's like having a mirror that shows you the truth."
"The accountability aspect is genius. Not because someone's watching, but because I can't lie to myself anymore."
"Finally broke my 5-year cycle of starting and stopping. The streaks and data visualization hit different."
"Went from completing 30% of my weekly goals to 85%. The difference? Actually seeing what I do vs what I plan."
"This app gets the psychology right. Progress becomes addictive when you can see it clearly."
"Used it for 6 months. Lost 30 lbs, got promoted, finished my side project. The data made me honest with myself."
"I've recommended this to my entire team. When everyone can see their patterns, everything improves."
"As someone who works with data daily, I appreciate how well this visualizes personal performance. Clean and insightful."
"The reports feature is incredible. Weekly reviews went from dreaded to something I look forward to."
"Stopped making excuses. Started making progress. This app bridges the gap between intention and action."
"My therapist actually recommended tracking my habits. This app does it better than anything else I've tried."
"The design is beautiful and the functionality is even better. Rare combo. Actually enjoy using it daily."
"ROI is insane. Paid for itself in the first week just from the clarity it gave me on where my time actually goes."
"Finally something that actually works. I've tried every productivity app out there and this is the first one that made me face my own bullshit."
"The data doesn't lie. Seeing my actual patterns vs what I thought I was doing was a wake-up call. 3 months in and I've hit more goals than the past 2 years."
"I used to think I was disciplined. The tracker showed me I was delusional. Now I actually am disciplined."
"The psychology behind this is solid. It's not about motivation, it's about removing excuses. That shift changed everything for me."
"No more 'I'll start Monday' loops. When you see the data, you can't unsee it. Best investment I've made in myself."
"I was skeptical about another tracking app but this is different. It's like having a mirror that shows you the truth."
"The accountability aspect is genius. Not because someone's watching, but because I can't lie to myself anymore."
"Finally broke my 5-year cycle of starting and stopping. The streaks and data visualization hit different."
"Went from completing 30% of my weekly goals to 85%. The difference? Actually seeing what I do vs what I plan."
"This app gets the psychology right. Progress becomes addictive when you can see it clearly."
"Used it for 6 months. Lost 30 lbs, got promoted, finished my side project. The data made me honest with myself."
"I've recommended this to my entire team. When everyone can see their patterns, everything improves."
"As someone who works with data daily, I appreciate how well this visualizes personal performance. Clean and insightful."
"The reports feature is incredible. Weekly reviews went from dreaded to something I look forward to."
"Stopped making excuses. Started making progress. This app bridges the gap between intention and action."
"My therapist actually recommended tracking my habits. This app does it better than anything else I've tried."
"The design is beautiful and the functionality is even better. Rare combo. Actually enjoy using it daily."
"ROI is insane. Paid for itself in the first week just from the clarity it gave me on where my time actually goes."
"Finally something that actually works. I've tried every productivity app out there and this is the first one that made me face my own bullshit."
"The data doesn't lie. Seeing my actual patterns vs what I thought I was doing was a wake-up call. 3 months in and I've hit more goals than the past 2 years."
"I used to think I was disciplined. The tracker showed me I was delusional. Now I actually am disciplined."
"The psychology behind this is solid. It's not about motivation, it's about removing excuses. That shift changed everything for me."
"No more 'I'll start Monday' loops. When you see the data, you can't unsee it. Best investment I've made in myself."
"I was skeptical about another tracking app but this is different. It's like having a mirror that shows you the truth."
"The accountability aspect is genius. Not because someone's watching, but because I can't lie to myself anymore."
"Finally broke my 5-year cycle of starting and stopping. The streaks and data visualization hit different."
"Went from completing 30% of my weekly goals to 85%. The difference? Actually seeing what I do vs what I plan."
"This app gets the psychology right. Progress becomes addictive when you can see it clearly."
"Used it for 6 months. Lost 30 lbs, got promoted, finished my side project. The data made me honest with myself."
"I've recommended this to my entire team. When everyone can see their patterns, everything improves."
"As someone who works with data daily, I appreciate how well this visualizes personal performance. Clean and insightful."
"The reports feature is incredible. Weekly reviews went from dreaded to something I look forward to."
"Stopped making excuses. Started making progress. This app bridges the gap between intention and action."
"My therapist actually recommended tracking my habits. This app does it better than anything else I've tried."
"The design is beautiful and the functionality is even better. Rare combo. Actually enjoy using it daily."
"ROI is insane. Paid for itself in the first week just from the clarity it gave me on where my time actually goes."
